Madalene Seit

Creative portfolio

Creative

As a graduate of the University of Sydney with a Bachelor of Commerce and Advanced Studies, I have combined my studies in visual arts, innovation and entrepreneurship with hands-on experience across the creative industries. My work spans creative direction, project management, branding, events and digital design. From leading large-scale editorial projects to building brands and experiences from the ground up, I enjoy bringing ideas to life through thoughtful strategy and creative execution.

Skills

  • Creative Direction
  • Project Management
  • Brand Development
  • PRINT MEDIA
  • Social Media
  • Video Editing
  • Web Design
  • App Design
  • Event Production
  • Photography
  • Videography
  • Vibe Coding

Featured Work

Selected projects.

Scouted Society

Project 01

Scouted Society

Founder & Creative Director

Produced two print magazines totalling 350+ pages and led editorial projects involving more than 200 creatives across Australia. Creative direction and project management of over 60 talent across 9 projects including the cover stories. Managed all communications, casting, and marketing.

Scouted
Magazine

Delve Diversity Project 2023

Interactive — Flipbook

Turn the pages.

SCOUTED MAGAZINE ISSUE 1 AND ISSUE 2 TEAR SHEETS

Issue 01 — Editor's Letter01
02
Click the page edges to turn
After Hours Club

Project 02

After Hours Club

FOUNDER

After Hours Club crest

Developed the brand identity, marketing strategy, content and events for a growing social club for young professionals, university graduates & students (Est. 2026)

Project 03

Video Production

Director & Editor

Directed the creative vision from concept to final edit across editorial reels, interview features, and branded product reels. My work spans projects for Scouted Society, the University of Sydney, Max Media Lab and more

Digital Design

App & web design

All websites and apps featured have been designed and built by me. This portfolio website itself was entirely vibe-coded. Projects include the Scouted Magazine website and online shopfront, as well as the event app developed for the Avène × MoleMap partnership, which has since been used at the HOKA Half Marathon and other major events.

Scouted Magazine website and online shopfront
Avène × MoleMap event app
Scouted Magazine — The Kaleidoscope landing
After Hours Club website

Continue —

Behind the Scenes

On-set, editorial shoots, event production and the creative process in between.View gallery →